Investors
Earned first.
Built after.
This page separates visibly what is measured, what comes from market studies and what is plan. Not as fine print, but as color. Whoever reads here should know what they are looking at.
- Measured by us
- Market study
- Target · Model
The market · Market study
The market is not saturated. It is unoccupied.
- 28.5%
- of EU companies use a CRM at all; among the small ones, 24.7%. The market is not saturated, it is unoccupied.
- $11-13B → $28-34B
- Field size 2026 → 2032, ~14% a year. Germany is the largest single market in Europe.
- from $20,000/year
- is where signal orchestration otherwise starts. We deliver it at the price of the simple tools.
- +3%
- is what the category leader grows while the market grows 11 to 13%. The growth is not with the data vendors, it is with those who read signals.
Sources: Gartner, Eurostat, Mordor Intelligence, ZoomInfo annual report 2025. Market-study numbers are coded differently from our own measurements, on purpose.
Who we mean From the customer list
Mid-sized industry in the DACH region, 20 to 500 employees, a product that takes explaining, a long sales cycle: one to three salespeople, no pre-sales team.
From our customer base: machinery and plant engineering, measurement and sensor technology, energy and environmental technology, suppliers to construction and civil engineering, plus tech and consulting firms. The best salesperson is usually the managing director, and they have no time for lists.
Who we don’t mean
Companies with mass outbound and a large SDR team. They buy volume, we sell accuracy.
What we do better than others
Five differences.
Each one proven.
Not claimed, but measured or backed by market studies. And every one can be checked on the platform.
Triggers, not lists.
The Suite reads the market every day and looks for triggers, not companies: in news, tenders, podcasts. Not one of the ten leading signal platforms covers tenders.
Market studyThe Suite in detail
Verified or not at all.
Guessed addresses: 43.5% undeliverable. Verified ones: 0%. Every address is checked before the send, or it doesn’t go out.
MeasuredThe Suite in detail
The product improves itself every night.
At night Bernstein checks 56 metrics against their corridor and files tickets, a human decides. Cost of the night: $2. 411 releases in ten months, 5,518 logged hours, three people.
MeasuredHow we build
The price gap is structural, not temporary.
Signal orchestration otherwise starts at $20,000 a year. We deliver it at the price of the simple tools. Not as an entry discount, but because a problem gets solved once here, with architecture instead of more people.
Market studyWhy that holds
A stake instead of a fixed fee.
No fixed fee for our sales work: we take a share of money won and earn on the result, not on the license. Partners and agencies work with a stake, not a salary. They grow with what they sell.
Model structureThe partner model
The rest is behind the login
Numbers, round, business model:
in the platform’s investor area.
Revenue, valuation and the customer list do not belong on a public page. They sit in the investor area of the Suite, together with the pitch deck. We grant access personally. If you have questions before that, ask Sally.
An email with your name and fund or company, ticket optional. We answer personally.
Sally answers questions about us and the platform, investors included.
